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  • Smiling Young Woman In Green Sweater

About Kaboodle

We connect everyday people with genuine, paid research opportunities, powered by QRS, a trusted UK market research company since 1975.

Why Kaboodle?

Trusted Roots

With over 50 years in market research, Kaboodle is part of a company built on fairness, transparency, and integrity.

Real Rewards

Whether it’s cash, vouchers, or charitable donations, your time and opinions are always recognised and rewarded.

Fair Data

We’re committed to GDPR, ISO 20252:2019, and the Market Research Society’s Code of Conduct and Fair Data standards.

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Your data stays with us and is protected to ISO 27001:2022 standards. We’ll never share it with third parties without your permission.

250+

Studies Every Year

From product testing to focus groups, we run hundreds of projects connecting real people with real research.

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Active Members

A growing community of curious thinkers from across the UK helping to make change happen.

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Research Heritage

Kaboodle is part of QRS Market Research, proudly established in 1975 and a trusted name in market research.

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Paid Rewards

From bank transfers to gift cards, we’ve rewarded thousands for sharing their honest opinions.

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